Tuesday, October 22, 2013

Mitsubishi officially releases plug-in hybrid in Europe

Retail sales of the new Mitsubishi Outlander plug-in hybrid (pictured) have now begun in Europe.
The first units of the vehicle have gone on sale in the Netherlands after production of the car began back in August. While the Netherlands is the launch country, it is just the first wave of a wider launch across the continent: the vehicle will be released sequentially beginning with the Netherlands and the Nordic countries. Mitsubishi is confident that Europe will be its largest market for the vehicle overall with more than 10,000 orders having been placed in the region since December last year.
So what is making the vehicle so attractive to European drivers?
The Japanese carmaker has kept its design as close as possible to the vehicle in its home market: only differing in terms of mandatory European regulations and a fine-tuned chassis that is a better match for European driving.
It is set to be competitive both in terms of its purchase price and running costs. The permanent electric twin motor 4 WD Outlander PHEV model has a maximum driving range of 824 km with 52 km in pure electric mode. Its fuel consumption is just 1.9 litres/100 km; and its CO 2 emissions are a meagre 44g/km. It can be charged to 80 per cent of capacity in just 30 minutes using a CHAdeMO quick charger.
The vehicle will be part of a much wider green car push from Mitsubishi. The carmaker has set a target of 20 per cent of its production being hybrid, plug-in hybrid and pure electric cars by 2020.